You were buying underwear anyway. We made it count.
LOVED BY OVER 14000+ CUSTOMERS
59,850
One-for-one underwear donated.
63,179
Bras and undies diverted from landfill.
78,262L
Water saved through our manufacturing process.
$26,383.20
Rent paid to Aboriginal groups.
14.87t
Lower in emissions than industry standard (59% lower)
$262,763.70
Spent with ethical manufacturers
Since inception - July 2021
You don’t have time for discomfort. Our ethical undies are practical, inclusively sized and designed to feel good.
No more undies that ride up ya’ bum whilst you’re sprinting for the bus. No more awkward tit tuck in the work elevator.
With super comfy material, inclusive sizing for all body types, and adaptive briefs for disabled people, we’ve got you covered.
From factory to your front door, we’re significantly reducing CO2 emissions for a better future.
Big multinational companies and their subsidiaries dominate the consumables markets, and the money doesn’t go where it needs to.
Buying your essentials from us means you are investing in local community projects as well as essential restorative planetary needs.
Charities currently spend $13 million annually discarding unsellable donations, including underwear.
We partner with charities to prevent underwear donations from becoming landfill waste.
Capturing just 10% of the 204 million underwear items imported to Australia each year could save 1,734 tonnes of waste annually.
We’ve processed 59,850 one-for-one donations to those in need and helping maintain dignity for those experiencing homelessness and/or escaping domestic violence.
Meanwhile, we have a work-training partnership with Social Engine, supporting at-risk youth and Afghan female refugees, offering a safe place to learn work skills and prepare for mainstream work.
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